ASMC Conference Day 1

 Most people think that we are an Apple Store. The truth is we are just your standard local business that has a contract with Apple to be able to sell and service their product with high standards. We have been an Apple Specialist and selling Apple in Appleton for the past 33 years and have been apart of the ASMC group since it started in 2004. ASMC stands for Apple Specialist Marketing Cooperation and has over 160 members all over the US and Canada who are just like us!

ASMC puts on about two conferences a year, one in the Spring and one in the Fall. Right now we are in Austin, Texas for the Fall 2012 ASMC Conference. The conferences are always on how to better your business. Whether it is financially, marketing, or managing. We had our first talk from John Spence who is a great speaker about how to manage your business and how to improve it!

At night we had a small vender fair that was hosted by one of our distributors called Ingram Micro. They had Belkin, STM, Adobe, 3M, and Apple there. Belkin has a new product out that is a neat addition for your home! The product is called WeMo, it uses your in-home Wi-Fi to have your iDevices control what you plug in to it. For example, they have the WeMo Switch where you plug it in to an outlet, plug a lamp in, and then you can turn that lamp on and off from anywhere in your house with your iDevice! They also have a motion sensor switch and are coming out with baby monitors and more!

STM is a company that sells cases for your computers and iDevices. They are a company we have not really dealt with in the past but with their fast release of new cases, they are becoming a possibility. For the iPhone 5, they had cases ready to be released the day Apple announced that the iPhone 5 was coming out! Same with an iPad Mini, if Apple does announce it, they have prototypes of cases for an iPad Mini to be ready for when Apple does announce it.

We then were served a wonderful dinner, with a great dessert, and had a keynote speaker who had a great story! His name is Billy McLaughlin and he is a guitar player who has been on the Billboard list and multiple record deals. His story is that he was diagnosed with Dystonia about 13 years ago and it turned his life completely upside down! Dystonia is a neurological disorder that took over the control of his playing hand which put his career to a fast halt. Instead of giving up, he decided to completely relearn the guitar but with his other hand! Last night he played his most popular songs using his left hand, and played the only song he can anymore with his right! His story is inspirational and his music is nothing short of it also!

Stay tuned tomorrow for what we do today! Little insight, we are going to see Apple’s service center today, and have over 40 venders to visit tonight! Also give me feedback, if I talk about something and your really interested in having us carry the product, please let me know and we can get it in for you. Your feedback helps us a lot!!



Summer Colors at Computer World

We can’t believe that we’re almost at the end of July – how does summer always fly by? Luckily, we have some bright summer accessories at Computer World to keep summer on your mind for the months ahead!

Spice up your computer or iPad with some colorful cases! These are just a few, but we have a wide variety of colors, styles and brands so you can pick your favorite.


iPad Smart Cases protect your iPad screen and can be used as a handy stand, shown below


We also have a wonderful colorful array of computer cases and sleeves, like these awesome Ecro-Prene Sleeves from Brenthaven!


To keep your computer screens clean and fresh, try our new Apple Juice cleaner! Made from our friends in Arizona, Apple Juice cleaner polishes and removes oils and stains from screens, and smells like real green apples! It smells so good, you may be tempted to lick your screen….


These products will freshen up your electronics and help you stay in summery bliss for months to come! Stop into Computer World soon to check them out!

Huge Sale at Computer World!

We have a huge computer sale going on now at Computer World! Sales this huge don’t happen often, so we wanted to let everyone know as soon as possible. Save over $100 on previous computer models as well as demo model Apple computers – a great deal for back to school or to replace your older model! 


Summer Computer Tips!

Although we don’t like to think it, computers can be sensitive, especially to hot weather. To keep your computer (and your lap!) cool, try a computer fan like the Zefyr 2! We have them at Computer World and they work wonders!

Here’s a video of Christina demonstrating how easy the Zefyr 2 is to use! It’s the perfect computer accessory for a hot and sticky summer!

AppleCare+ News!

Big news at Computer World this week! We’re excited to share that we will now be selling Apple Care+ for iPad!  Here’s the skinny on why AppleCare+ can be a good investment if you’re thinking of purchasing an iPad.

First, all iPad’s come with a 90 day warranty initially, but purchasing the additional Apple Care+ for $99 ensures that you’ll be covered for two years. The additional coverage includes one stop technical support, carry in repair (meaning you can bring it to us at Computer World and we can help you, or send it off to be fixed), Apple hardware coverage and software support.

Apple hardware coverage includes repair and replacement protection for your iPad, battery, USB cable and Airport device. If you’re weary about the possibility of dropping your iPad, Apple Care+ support may be the best idea for you. The plan includes coverage for up to two incidents of accidental damage, which are each subject to a $49 service fee – much cheaper than buying a new one!

As for software support, the plan gives you access to the Apple experts line so you can ask questions concerning using iOS, iCloud, connecting to Wireless, and questions about features.

AppleCare+ must be purchased at the same time as an iPad in order to be valid, so make sure you consider purchasing it then for additional protection. If you’re interested, stop in and chat with Christina for more information!


Avoid this from happening with AppleCare+!

The Apple Specialists Convention in Minneapolis

Earlier in May, Christina and Larry attended the ASMC Apple Specialists conference in Minneapolis. It was a wonderful and informative weekend, but after sitting for 9 hours a day learning all about new Apple products and information, they were happy to be back to the store on Monday!

Although we can’t share too much about what happened at the conference (Apple likes to keep things a surprise!), we can share some cool new items that they discovered which we’re hoping to have in the store in the near future!

We learned about the wing stand for iPad and iPhone, which helps to make your Apple product a desktop device anywhere! It’s great for people who travel for work, or who are on the go!


Pretty cool, right?


We also got a sneak peak at some new computer sleeves from acme products that feel super sweet and are great for keeping your computer protected!


We also learned a bit more about some great backpacks from Timbuck2 Thule, and STM that we are looking at getting in some new bags in the future.


Christina’s new bag (going to conventions comes with some cool perks!)

Let us know what you think about these products, and if you’d be interested in having them in the store!